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Insights > Super Bowl LIX created a brighter, more sustainable future for Louisiana
Super Bowl LIX created a brighter, more sustainable future for Louisiana
02/12/2025
Entergy, NFL Green and community partners install oyster reef, plant trees and restore wetlands
Although the cheers from Super Bowl LIX at the Caesars Superdome in New Orleans have faded, the environmental initiatives leading up to the event continue to benefit Louisiana’s ecosystems and communities.
Entergy, in collaboration with partners like the Super Bowl Host Committee and NFL Green spearheaded several sustainability and resilience projects in the region. Here are some highlights:
Installing a Living Shoreline in Leeville
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Approximately 30 Entergy employees, alongside partners with Chef’s Brigade, Coalition to Restore Coastal Louisiana, Coastal Protection and Restoration Authority, Force Blue and Verizon, installed 59 tons of oyster shells along the shoreline in Leeville, Louisiana.
These reclaimed shells, sourced from local restaurants, create a “living shoreline” and serve to prevent coastal erosion and act as natural storm barriers.
Elizabeth Adams, Entergy chief customer officer and sustainability chair of the Super Bowl Host Committee, stacked hands with employees at the event and emphasized the personal significance of the project.
“There is nothing more local than Entergy – we touch every customer, every corner of the communities we serve,” Adams said. “This project emphasized that for me since I was born and raised in Cutoff, Louisiana, and spent time fishing out of Leeville and Fourchon. It is really special for me to be back home and investing in the community here. Entergy’s volunteer opportunities allow us all to invest at home.”
Restoring wetlands in Madisonville
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Volunteers also gathered near the historic Tchefuncte River lighthouse to plant 600 bald cypress trees as part of a swamp restoration initiative. Organized by the Pontchartrain Conservancy, this effort aimed to reforest the wetlands and provide storm protection for inland areas.
Entergy employee volunteers and others navigated challenging conditions to plant saplings, which were protected with coverings to deter nutria predation. These trees are expected to help stabilize the shoreline and mitigate erosion.
Creating green space in New Orleans
In New Orleans’ historic 7th Ward, volunteers collaborated to plant shade trees in Hardin Park. This initiative, supported the City of New Orleans Department of Parks and Parkways and other local organizations, enhances urban green space, offering environmental and social benefits to the community.
A sustainable Super Bowl legacy
Beyond the game, Super Bowl LIX has left a positive environmental legacy in Louisiana. Through these collaborative efforts, Entergy and its partners have demonstrated a commitment to sustainability, ensuring that the impact of the Super Bowl extends far beyond the field.
To get a firsthand look at some of the efforts on the ground and along the coast, watch the video below.
